A Swiss public-benefit foundation supporting talent, mobility safety, responsible innovation and athlete welfare, on and off the track.
The Laura Villars Foundation is a public-benefit, non-profit foundation, politically and religiously neutral, operating in Switzerland and internationally. We address concrete challenges that sit at the crossroads of competitive sport and the mobility systems that surround it.
Through targeted programs, we reduce barriers to access, advance mobility safety as a learned public good, support responsible innovation in connected and autonomous mobility, and accompany athletes across their full career, including transitions, recovery and mental health.
Laura Villars is a Swiss racing driver and entrepreneur, born in Geneva in 1997. She has competed on Europe’s most demanding circuits, from the Ultimate Cup Series to the Ferrari Challenge Europe, and built her career in a sport where few women reach the grid.
In 2025, she became the first woman to stand for the presidency of the FIA, on a platform of more democratic, transparent and inclusive governance. A long-standing advocate for women in motorsport, she puts her visibility at the service of concrete public-interest causes, with the seriousness and consistency of a Swiss approach.
Through the Laura Villars Foundation, she channels that discipline into public-benefit work: equal access to sport, road safety, responsible innovation and athlete welfare.
The Laura Villars Foundation acts alongside the reference organisations of international road safety and public-benefit action.
The leading global road-safety network, hosted by the IFRC in Geneva, uniting governments, civil society and the private sector. Its work is endorsed by a UN General Assembly resolution.
The GRSP is hosted by the International Federation of Red Cross and Red Crescent Societies, anchoring the foundation's mission within the world's largest humanitarian network.
A road-safety action carried with the foundation against the misuse of nitrous oxide, protecting young drivers and road users.
On 30 May 2026, founder Laura Villars, ambassador of the Zéro Proto campaign, spoke at a colloquium of the Sénat de la République in Paris: “Prevent, inform, protect, young people and nitrous oxide.”
The session was held in the presence of Marie-Pierre Vedrenne, France’s Minister Delegate for Citizenship, turning motorsport-born discipline into a public-health priority.
As ambassador of the Zéro Proto campaign, Laura Villars lends her voice to prevention against the misuse of nitrous oxide, a growing, often invisible danger for young people on the road.
Awareness is the first barrier removed. This is what prevention looks like.
Each program is built around a measurable outcome: a barrier removed, a behaviour learned, a safer system, a career protected.
Reduce financial and structural barriers to access sport-related pathways, with a focus on women and underrepresented backgrounds in motorsport.
Promote mobility safety education from childhood and across communities, a learned public good built on awareness and shared responsibility.
Support responsible innovation in AI, connected systems and cybersecurity that contributes to safer, smarter and more resilient mobility ecosystems.
Beyond performance: prevention, recovery, mental health and post-career life transitions, the structural support athletes deserve.
Most pathways into motorsport require capital, networks, and proximity to circuits. We reduce those barriers in concrete ways: subsidized seat-time, mentorship from active drivers, and structural partnerships with karting academies.
Mobility safety is a public good built through education, awareness and shared responsibility. We work with schools, municipalities and federations to embed safety practice early, and to make it cool, not corrective.
Connected systems, autonomy and cybersecurity are redrawing the boundaries of who is responsible for safety on the road. We fund and convene the public-interest research that makes those boundaries explicit.
Athlete welfare goes beyond performance, encompassing prevention, recovery, mental health and life transitions. We build structural support for athletes during, between and after their competitive years.
A foundation should be judged by what it changes. These are the measurable objectives we commit to, and will report on.
Motorsport taught me discipline, resilience and the pursuit of excellence. Through this foundation, I channel that level of performance into meaningful impact, supporting initiatives that promote responsibility, safety and opportunity through sport.
We welcome conversations with partners who help advance our mission and public-interest impact. Each partnership is structured around measurable outcomes within one or more of the four pillars.
Partner with us// Each partnership is structured around measurable outcomes.